WHAT WE DO TO PUT YOU ON THE MAP
Corporate Gifts and Promotional Items
Branding is “the act of giving a company a particular design or symbol in order to advertise its products and services.” Not so long ago, this was a pretty accurate description of branding – at least, what the general consensus was at the time. Branding was (and still is) misunderstood by being reduced to its aesthetic component: visual identity. For many, whether specialists or not, branding is still just about the visual identity – name, logo, design, packaging, etc. Read More…
Billboard Designs
Billboard advertising is the process of using a large-scale print advertisement (a billboard, or a hoarding in some countries) to market a company, brand, product, service, or campaign. Billboards are typically placed in high traffic areas, such as along highways and in cities, so they’re seen by the highest number of drivers and pedestrians. Read More…
Newsletters, Magazines and Company Profiles
Simple yet inexpensive to print yet can convey an enormous amount of important information to recipients. This makes them ideal for both ‘internal’ marketing (to keep staff and stakeholders up to date) and external marketing of your products or services to clients and prospects. As such, they constitute a very useful and versatile component of any sales and marketing strategy. Read More…
Restaurant Menu
A good restaurant menu design is key to any restaurant’s marketing plan. When you design a menu it should express your eatery’s personality, focuses your overall operations, promotes profitability, establishes your outlook and keeps your brand fresh in your customer’s mind. Read More…
Uniforms
Asking employees to wear distinctive uniforms in the colors associated with the company can go a long way in establishing an impression in the mind of the consumer. They identify workers as individuals who are associated with a company and its products, and they help to brand the company by distinguishing it from the competition. Consistency in employee appearance can create a positive impression on the customer and contribute to projecting the corporate image. Read More…
Packaging Design
Many manufacturers think that their product and its performance are the most critical aspects of their brand. They don’t appreciate that a compelling packaging design can also play a vital role in their sales. It’s simple: humans are far more attracted to beauty than functionality. If your brand can speak to them with a personality, all the better. Read More…
Print Ads
We are a society of technologically obsessed people however being online all the time and seeing multiple digital ads throughout is now losing its novelty. And this is what makes the old school print adverts stand out more. Advertisers who make print a part of their marketing mix have the potential to significantly increase their response rates. Read More…
Logo Design
Your logo is important to your business because it communicates ownership, quality, and values. It’s imprinted on your products, your business card, website, social media, and most importantly, in the minds of your clients. Read More…
Branding
Branding is “the act of giving a company a particular design or symbol in order to advertise its products and services.” Not so long ago, this was a pretty accurate description of branding – at least, what the general consensus was at the time. Branding was (and still is) misunderstood by being reduced to its aesthetic component: visual identity. For many, whether specialists or not, branding is still just about the visual identity – name, logo, design, packaging, etc. Read More…
Corporate Identity
Essentially, any communication or information you see when you interact with a brand is part of its corporate identity. Although logo design sits under corporate identity, the term reaches far beyond this visual icon to encompass elements such as the fonts, illustrations, colors, photography, and animations. You’ll see examples of corporate identity on everything from social media posts to billboards ads, staff uniforms to stationery, product packaging, to app profiles. Read More…
Websites
Today, having a company website is as crucial as having a shop, office or telephone number. Research has found that 6/10 customers expect brands to have content online about their business. Why wait any longer your customers are looking for you! If you own or operate a business which hasn’t taken that step into the online world you need to do that as quickly as possible! Read More…
Social Media
Social Media has changed how brands communicate with their audiences forever. Whether your business is a B2B or B2C brand, social media is a powerful way to build brand awareness, build a positive image, and drive lead generation. We specialize in strategic social media campaigns that focus on building and projecting a positive brand image, creating loyalty among fans and driving new leads for your business.